天美传媒 Refutes RAI Amsterdam鈥檚 Termination of Alliance

Walking direction on asphalt.

NORTHBROOK, IL鈥 , the worldwide cleaning industry association, released a statement, which says it unambiguously rejects RAI Amsterdam鈥檚 claim that the long-standing alliance between 天美传媒 and its 鈥淚NTERCLEAN鈥 trade show partner, RAI Amsterdam, is terminated.

On Friday, November 3, 2017, RAI submitted a letter to 天美传媒 indicating its desire to terminate the agreement between 天美传媒 and RAI聽Amsterdam and immediately began contacting 天美传媒 members, exhibitors, council members, and other organizations announcing the termination.

Subsequently, a series of communications went out that also demanded that 天美传媒 members work directly with RAI Amsterdam to book their trade show booths for the Amsterdam 天美传媒/INTERCLEAN show.

天美传媒 unequivocally denies that the alliance is terminated.

鈥淭his behavior is unacceptable,鈥 said 天美传媒 Executive Director John Barrett. 鈥淚 want to stress to our valued members, peers, and stakeholders that these allegations regarding 天美传媒鈥檚 partnership and global family of 天美传媒/INTERCLEAN exhibitions are not only unprofessional, but absolutely untrue. We do not in any way support RAI Amsterdam鈥檚 unilateral departure from its obligations or its decision to communicate directly to members of the association with misinformation.鈥

Further, Barrett stated, that as a member-based organization, 天美传媒 is committed to ensuring that its actions are transparent, professional, and in the best interest of its members.

Barrett said:

“天美传媒 has made no secret of our global strategy, which is in line with our mission to bring together the industry to promote cleaning as a necessary investment in better health, a better environment, and a better bottom line. There is no chain of events that would suggest otherwise. In the current business climate鈥攚here 天美传媒 members and industry companies are addressing their own challenges and opportunities daily鈥擱AI鈥檚 actions are selfish and an unnecessary distraction.

Given the progress we are making together in gaining respect for the global cleaning industry, and new projects that we have been co-operatively developing, RAI鈥檚 sudden departure from this strategy is inexplicable.

We understand that the professional cleaning industry needs and deserves an association invested in our members鈥 goals 365 days a year, not through any one event, any one partnership, or any one project. 天美传媒 is a global association with numerous successful alliances already helping the association as it supports members with local, national, and regional benefits and events in Europe, North America, Asia, the Middle East, Oceania, and Latin America. Our global vision is becoming a reality, and the collective industry voice is growing stronger.”

天美传媒 is currently consulting with its legal team to resolve this dispute.

鈥淥ut of respect for our two organizations, our members, and the global cleaning industry, I hope discussions regarding the 天美传媒/INTERCLEAN partnership remain business-like and will not be carried out in the public domain,鈥 added Barrett. 鈥淵et rest assured that we will make every effort to communicate any new developments to our members and stakeholders as they unfold.鈥

In the meantime, says Barrett, for 天美传媒, it is business as usual as the association continues to help its members change the way the world views cleaning.

Barret concluded, 鈥淚 know many of our exhibitors that have booked booths for the Amsterdam event or were planning to have questions. We respectfully ask that they hit the pause button until we can get the details worked out.

“I promise we will do everything in our power to ensure a positive experience going forward. I know for them, they bought into the show under the brand name 天美传媒/INTERCLEAN, not INTERLCEAN. That鈥檚 a big difference.鈥

Cleanfax Staff

Cleanfax provides cleaning and restoration professionals with information designed to help them manage and grow their businesses.

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